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Who’s Xavi?: The Mexican-American Artist Triumphing with ‘La Diabla’

The songwriter is rising to the top of the global charts with his 'tumbado' music

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Just a year ago, very few people worldwide knew about Mexican ‘corridos tumbados’ music. But everything changed when Peso Pluma and Eslabón Armando’s hit song «Ella baila sola» took the global stage, winning over audiences everywhere. This song marked a turning point, propelling the genre into the mainstream as one of today’s hottest music trends. 

Recently, Xavi made an impressive debut in Spotify’s Global Top Charts with his song «La Diabla.» What’s remarkable is that he achieved this just a week after Christmas, following Mariah Carey’s tradition of keeping «All I Want For Christmas» locked away until November 2024. 

«La Diabla,» with a daily streaming count of four million plays, even outperformed Tate McRae’s «Greedy.» And Xavi didn’t stop there; he also introduced the song «La Víctima» to a wider audience. But what does «La Diabla» sound like? 

«La Diabla«: A Love-Struck ‘Tumbado’

«La Diabla» is a track Xavi released last November, telling the story of falling for someone with a darker side. In his lyrics, he says, “I’m the bad influence, and that’s what you liked. You’re a troublemaker, it’s evident, my love. You’re a devil, see how you dance. On a scale of one to ten, you’re a million.”

The song comes with a music video showing Xavi enjoying a college house party, where he meets the woman he affectionately calls «La Diabla.» This song is also gaining traction on YouTube’s global charts, confirming its status as a bona fide hit. 

Who is Xavi, And What’s His Musical Journey?

Joshua Xavier Gutiérrez, a 19-year-old Mexican-American singer-songwriter, is making a name for himself in the music industry thanks to the success of «La Diabla» and «La Víctima.» When he broke into Billboard’s global top charts in December, Xavi couldn’t believe his luck: “Seeing the artists and songs in the top 10 is an incredible honor. I’m profoundly grateful to my team and all the fans who have supported this song. I genuinely feel blessed.”

Currently signed with Interscope, one of the world’s most prominent music labels, there’s no doubt that Xavi is on the path to becoming a genuine star. Notably, among his Instagram followers are artists like Karol G.

The Mexican-American artist started his musical journey as a teenager, releasing his debut single «Vete Ya» in 2020 at the tender age of 16. This track blended reggaeton with pop elements. Without a doubt, we’ll be closely following Xavi’s promising career. 

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