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Bad Bunny •
Bad Bunny is undoubtedly one of the most important Latin artists, not just of the moment, but also in the history of Spanish-language music. It’s safe to say that his songs have reached every corner of the planet, breaking down language barriers.
Some of his accomplishments include being the first Latino to headline the Coachella festival in 2023, one of the wealthiest Latin artists, and having one of the most successful tours with his ‘World’s Hottest Tour.’ Additionally, his albums consistently rank among the best each year.
With all the success that Benito enjoys, one might expect that the Puerto Rican artist already has one or several songs entirely in English. However, he doesn’t like singing in this language, and his reasons go beyond just fluency. In a 2023 interview with Vanity Fair, Bunny explained his thoughts on singing in English and why he prefers not to.
“I am never going to do it just because someone says I need to do it to reach a certain audience.” Let’s remember that in the past, if singers wanted to reach an Anglo-Saxon audience, they had to sing in English. This situation has changed today. “It’s not like I hate the idea of performing in English,” he also mentioned during the interview. “It’s just that I feel more comfortable in my own language. I think in Spanish, I feel in Spanish, I eat in Spanish, I sing in Spanish.”
What About «YOGUNANI»?
As we know, Bunny has emphasized that he doesn’t like singing in a language solely to reach a specific audience. However, in ‘YOGUNANI,’ he sings in Japanese.
The reason for incorporating verses in this language has to do with his previous statements and isn’t aimed at attracting a Japanese audience. The reason is quite simple: he ‘wanted to include it in his song.’ Like other artists such as Rosalía, Feid, Karol G and Young Miko, the Puerto Rican artist has a certain fascination with Japanese culture.
You can also read the article in Spanish.
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