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Peso Pluma’s Viral Jewelry: How Much Is It Worth?

Artists like Natanael Cano, Nicki Nicole, and Kapo also wear it

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For many of us, jewelry is a key part of our everyday outfits. Some people prefer rings, others go for bracelets, and many love necklaces. These pieces can be simple or bold, depending on personal taste. And as we know, jewelry is likely as old as humanity itself, so while we might forget its long history, it’s definitely there.

In the world of reggaeton, urban music, and even in Regional Mexican, jewelry is much more than just an accessory. These genres, born in the streets and neighborhoods of Latin America and the U.S., have grown into global movements. Along with that rise, wearing flashy, standout jewelry has become a sign of success, style, and, in many cases, identity.

One of the most interesting aspects of jewelry in urban music is its ability to tell a story. Artists like J Balvin, Christian Nodal, Karol G, Bad Bunny, and Anuel AA wear chains, rings, watches, and other accessories that not only reflect their personal style but often carry deeper meaning. Initials, references to albums or songs, and cultural symbols are all woven into each piece, turning jewelry into a true form of artistic expression.

Jewelry in Modern Music Trends

As we know, reggaeton is one of the genres that highlights luxury and extravagance the most, both in its lyrics and music videos. But regional Mexican music, especially sub-genres like corridos tumbados, also taps into this same theme, making jewelry the perfect accessory.

Bold, extravagant pieces featuring diamonds and precious materials not only showcase the financial success of these artists, but also help them stand out in a world where competition is fierce and image is key. These elements are essential in building a visual style that connects with fans and positions the artists as major influencers.

Jewelry in reggaeton, urban music and regional also has an aspirational quality. Many of these artists come from humble beginnings, and their use of these accessories is a way to show that, through talent and hard work, it’s possible to achieve success and live the dream.

Ethan Miller/Getty Images. Instagram: Natanael Cano.

How Much Is Peso Pluma’s Viral Jewelry Worth?

Now that we’ve covered the significance of jewelry, let’s get to the question everyone’s curious about. Whether you’re a fan of the singer or not, you’ve probably noticed a particular piece of jewelry that resembles a rounded four-leaf clover. You’ve likely seen it on artists like Nicki Nicole, Natanael Cano, Kapo, and other big names as well. This iconic piece comes from the luxurious French brand Van Cleef & Arpels.

The Alhambra long necklace that Peso Pluma frequently wears has been used by notable figures such as Princess Grace of Monaco. Of course, the price depends on the motifs and materials, but a necklace like Peso Pluma’s— a vintage Alhambra long necklace with 20 motifs, crafted from 18K yellow gold, diamonds, and malachite— costs around $67,500, excluding taxes. Another version, made with onyx, 18K white gold, and diamonds, is priced at $70,000, excluding taxes, according to the official website.

In conclusion, jewelry in reggaeton and urban music is about more than just its material value. It’s a symbol of success, a form of artistic expression, and a way for artists to connect with their audience on both a visual and emotional level. Would you spend this much on necklaces or jewelry?

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