Today, social media has been buzzing with the main revelations of Spotify Wrapped 2023, the popular compilation of the streaming platform that gives us a very accurate idea of listening trends and who the most listened-to artists of 2023 have been. Additionally, this year, you can be surprised with a video from your favorite artist!
This year has been marked by the return of major female pop artists who have brought us massive and highly anticipated events such as Taylor Swift’s The Eras Tour, Beyoncé’s Renaissance World Tour, and Madonna’s Celebration Tour, among others. A trend that we have also noticed among Latin artists, with strong emerging generations represented by performers like María Becerra, Emilia, TINI, Danna Paola, or Kenia OS, as well as in the more urban scene with Karol G, Young Miko, and Nicki Nicole, among others.
Other notable trends in 2023 include the success of the Eurovision Song Contest, Mexican music, and even classical Indian instrumental music, which has grown by 500% in the last two years. It is also worth mentioning the influence of Afrobeats, with figures like Rema, or Mandopop, a genre within Chinese pop.
It’s no surprise that Taylor Swift is at the top of the podium, given the tremendous impact her music and career have had on the industry. We are also pleased to see a strong presence of Latin artists this year: Bad Bunny, Peso Pluma, Feid, and Karol G hold good positions in the top 10 winners of 2023:
If we focus only on the United States, the ranking changes a bit, with Bad Bunny and Peso Pluma still being the most listened-to Latin artists.
The success of Miley Cyrus’ «Flowers» is reflected in maintaining its position as the most listened-to song on the platform, followed by one of the break-up anthems of the year, «Kill Bill» by SZA. Harry Styles continues to hold a good position with his timeless hit «As It Was,» followed by the success of «Seven (feat. Latto)» by Jung Kook. Of course, our «Ella Baila Sola,» the hit that has taken Mexican music to another level this year, could not be missing in the top positions of our top 10, as well as the success of Shakira and Bizarrap in the BZRP Music Sessions Vol. 53.
If we focus only on the United States, we see Morgan Wallen taking the number 1 spot with «Last Night,» highlighting the success of PinkPantheress and Ice Spice, «Boy’s a Liar Pt. 2,» and Taylor Swift’s «Cruel Summer.»
In 2023, Bad Bunny’s «Un Verano Sin Ti» continues to be the most played studio work, even ahead of Taylor Swift’s super hit «Midnights.» The Weeknd achieves an incredible feat by positioning «Starboy» in the third spot almost a decade after its release – that’s how classics are made! Peso Pluma manages to sneak back into this ranking, with his album «Génesis» being one of the successes of the year on the platform.
In the United States, the ranking of the most listened-to albums is led by Morgan Wallen’s «One Thing At A Time,» followed by SZA’s «SOS» and again Taylor Swift’s «Midnights.» Bad Bunny and Peso Pluma continue to stand out in this ranking.
And you, who has been your most listened-to artist this year?