Kylie Jenner just nailed the perfect promo for her brand—this time, in Spanish. The reality star and entrepreneur dropped a 47-second clip on social media that doubled as a mini Spanish lesson and a product reveal, instantly grabbing the attention of her Spanish-speaking fanbase. The video had it all: style, humor, and a bit of language learning thrown in.
“Hola, me llamo Kylie. Mi nombre es Kylie Jenner, y este es mi nuevo KHY,” she said, introducing a new outfit from her clothing line, with help from her friend and celebrity makeup artist, Ariel. He then taught her how to say, “Está arrechísimo, ¿no?”—a Venezuelan slang term that roughly means “This is amazing, right?”
But the language lesson didn’t stop there.
Like any good friend teaching you their native tongue, Ariel didn’t hold back. He prompted Kylie to repeat the phrase: “Wow, la puta más mala del mundo” (roughly: “the baddest b*tch in the world”). At first, Kylie looked confused and asked what it meant. After hearing the translation, she laughed and said, “I should know how to say that,” before confidently repeating it to the camera.
The moment instantly went viral, especially among Venezuelan fans, who were thrilled to hear her use a local expression. Flooding the comments with pride, many dubbed her an honorary “veneca”—a slang term often used by Venezuelans to describe their fellow countrywomen.
This isn’t the first time Kylie has dipped her toes into Spanish—she’s been spotted speaking it with her kids, too. And with close friends like Spanish singer Rosalía, it’s no surprise Kylie’s picking up some phrases here and there. First Dua Lipa, then Shawn Mendes, and now Kylie—Spanish is clearly having a moment in the celeb world.
So, who’s next to fall for the charm of the Spanish language?
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