One of the biggest and most famous teams in the world is FC Barcelona. They’ve won a ton of titles in Spain and had some of the greatest players ever like Messi, Neymar, Ronaldinho, Rafael Márquez, Cruyff, and more. But they’re not just about sports. They’re always looking for ways to make a bigger impact.
Sponsored by one of the largest music platforms, the FC Barcelona recently announced a partnership with another powerhouse: the Colombian singer Karol G, who has captivated both Latin and international audiences with her music. This collaboration between ‘La Bichota’ and the culés (a term referring to the fans of FC Barcelona) means that during the match against Real Madrid on April 21, FC Barcelona will proudly display the artist’s logo on the front of its t-shirt.
However, this isn’t the first time a football club has partnered with a musician. Here are some other instances of artists and teams collaborating.
Drake
The rapper’s logo was also featured on the front of the Barça jersey during the 2022-2023 season. This happened because of a partnership between the blaugrana team and Spotify, as the artist reached 50 billion streams on the music platform.
Rosalía
As part of the promotion for her Motomami album, Rosalía had her album emblem featured on the Barcelona jersey. The shirt is a limited edition of 1899 units, each numbered on the inside, and comes in a special ‘Motomami’ box. It’s still available on the European website for €399.99.
The Rolling Stones
The rock legends also appeared on the Spanish club’s uniform as part of an agreement between Spotify and the football squad.
Ed Sheeran
The UK singer has been a big fan of this sport since childhood, supporting Ipswich Town from the start. In 2021, he decided to sponsor the team, displaying the symbol of his tour ‘+-=÷x’ on the jersey’s chest.
Banda El Recodo
Mexico has also seen collaborations between football teams and artists. In 2021, Banda El Recodo sponsored the Mazatlán club, announcing their partnership on the team’s jersey and performing at the inauguration of their stadium.
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